The Agri eBay! showcased in Kenya’s FIN4Ag International Conference

ICT4AG – Shopping on eBay for a range of consumer goods is one of the most popular online retail endeavours today. It is convenient, affords the consumer leverage on cost through competitive bidding and eliminates meddlesome middlemen. But can you imagine such convenience and efficiency in the agriculture sector?

Well, it’s more than just a thought as Project Agro, a Jamaican-based agri-tech start-up that arose from one of the events of ConnectiMass– A Caribbean Innovation Hub, is demonstrating the efficacy of an “agri eBay” clearinghouse called Agro Central. This eight month old innovation is Jamaica’s first digital agricultural clearinghouse that allows users to sell or buy agricultural produce.

The Agro Central functions as a sort of “agri eBay” system. It differs in that it is intended for businesses to buy directly from agricultural producers/farmers, and is not meant to be a mass market consumer focused platform like eBay.

More Story and Video here.