Caribbean BETA 2011: PANEL: “Understanding the Digital Economy – The Ultimate Trend Briefing”

While the judges deliberate to award one lucky entrepreneur with the distinction of having given the winning pitch at the very first staging of Caribbean BETA. Panelists Khary Sharpe of Bakari Digital, Corey Graham of Abustar, Stephen Spence of SMS Comm, Elizabeth Terry of ICT4DJamaica, Vivion Scully of JAMPRO and moderator Michelle Marius participate in a discussion entitled “Understanding the Digital Economy – The Ultimate Trend Briefing”.

The discussion focused on how businesses and organisations use Technology to remain relevant and be more successful in the Digital Age. Among the topics discussed were existing Case Studies and Statistics on Social Media. Employing the use of Mobile Applications, eLearning, startups and more. Some examples given included the use of call centres, outsourcing, advertising, reminders and promotions via text messaging.