Guy Kawasaki: How To Get Famous And Make Millions With Twitter

Even if you personally consider Twitter an annoying pop culture trend, you can’t argue against its power to reach thousands of people in seconds, for free — making it a perfect marketing tool for a small business.
Serial entrepreneur Guy Kawasaki promotes his newest company, Alltop, by tweeting 140 character notes to 190,000 followers on Twitter. Here, he offers his advice on using Twitter as a marketing tool.