Tech News

Are Facebook’s Social ads the Future of Online Advertising ?

Published

on

He runs the number one dating site online at this time. His name is Markus Frind and his site is plentyoffish.com. He’s the dude that runs a site that netted him US$10 over the past year and outsmarts better looking sites such as match.com and eharmony.com to grab the lion’s share of the online dating market. The Canada-based dating site that boasts over 900,000 active daily members.

In a recent blog post he ponders the future of online advertising. This is his view in essence.

–  I’ve long said that  text ads and banner ads will be dead as a business model. The only reason that text ads are more profitable than banner ads is because you can promote 4 products in a 728*90 space instead of 1 product being promoted by a banner.  I figured out years ago as did many people that sticking pictures next to text ads greatly increases CTR and revenue. So you get the benfits of a banner ad,   with the ability to promote multipul products at once.
I think Facebook’s Social ads  if syndicated like Google adsense will be the future of online advertising. 

What do you think?

Related Stories
Shifting values and the future of advertising and marketing
What’s In Store For Caribbean Online Ventures For 2009?

2 Comments

Trending

Exit mobile version