Sensei Godin is at it again.Tribes, his new book will be out on October 16 and is described as ” a 147-page, anecdote-filled call to readers to become leaders of a movement, or “tribe.” Hmmm…sounds like a further endorsement and dissection of social media, but we’ll see. I’ll read and review it once I get it. Seth Godin, the marketing guru is the author of best selling books Purple Cow, Permission Marketing and Meatball Sunday, he’s also an in demand speaker and blogger. If you’ve never read one of his book as yet, why are you even reading this blog.