Jamaica- Caribbean students who study at home (Jamaica, Grenada, Trinidad and Barbados) and abroad have all flocked to facebook and hi5 in the glaring absence of something of their own.
While the web is littered with many Caribbean alumni sites many of which are poorly designed, hardly updated, there is a void that’s presenting a great opportunity to fill. Caribbeanstudent.com came, but has since become stagnant. Lyming.com which was on, then off, then on again and is now coming soon as the site says. The single alumni focused site worth visiting is ackee.com and it functions great as that. There is nothing to bring Caribbean students, the alumni together online in a powerful, self sustaining and unique way.Some ideas to possibly steam from are – kickstart.com (a freshly launched yahoo company that brings together students, alumni and headhunting companies);collegetonight.com or carmun.com a site that encourages students to help each other study. Any why is this such a great idea to act on, simple, there are many deep pocketed brands that would cut off a left arm to brand, advertise to a site that has an active user base of this prime demographic. And if I have to list the brands and their current balance sheet information, then crawl back under that rock you’ve been living under.