Due to the recent posts about online advertising and the debate as to what is “Caribbean Traffic” this is how I define Caribbean Traffic:
1. Online users who live in the Caribbean region and surf to their Caribbean based sites and non-Caribbean based(site owners don’t live or work in the Caribbean) Caribbean content-focused sites.
2. Caribbean Diaspora users who are online, are based in UK,UK and Canada primrily and surf to Caribbean-based and non Caribbean-based Caribbean content-focused sites because they travel back home; send money back home; buy goods online and send back home; want to know what’s happening back home; want to continue to consumer their music, fashion, entertainment and news from back home. This group is reported to have a purchasing power of over US$50 billion and send home over US$1billion in remittances to Jamaica alone.
3. Global online user traffic that surfs to Caribbean based and non-Caribbean based Caribbean content-focused sites because they travel here, invest here, gamble here and consume the music, food, fashion, entertainment, culture of the Caribbean.
So the question is, how can you make money from Caribbean Traffic as defined above?
N.B. Pic in post is the screeshot of realvibez.com, site owners are jamaican, living and working in Miami,USA